Chat with us
Home › Courses › ESG Strategy and Communication

ESG Strategy and Communication

Build ESG strategy with substance and communicate it with credibility.
★★★★★ 25 years · 50+ countries · 25,000+ trained
ESG Strategy and Communication

ESG scrutiny is intensifying — and the gap between genuine strategy and performative communication is easy for stakeholders to spot. This course builds the capability to develop ESG strategy with substance and communicate it with credibility. You will learn practical frameworks for stakeholder segmentation, ESG messaging, campaign design and employee engagement that connect your ESG commitments to real organisational practice.

What this course covers

ESG principles and strategic context, developing ESG strategy and reporting frameworks, stakeholder segmentation and messaging, and ESG campaign design and employee engagement.

How it works

Every session runs in a small, boardroom-format group — typically six to eight senior professionals. Your trainer tailors content to the specific industries, organisations and challenges each participant brings, so you work on real situations, not generic examples. The learning combines evidence-based best practice briefings with structured discussions, practical workshops and peer learning. This is training with a coaching and consulting flavour — focused on building skills and producing outputs you can apply in your work immediately.

What you will be able to do
  • Articulate sound, credible approaches to ESG issues for your organisation
  • Quantify the practical and reputational benefits of ESG for your business case
  • Assess the PR risks and opportunities attached to ESG positioning
  • Define the fundamentals of effective ESG communication
  • Design and implement an ESG strategy for your organisation
  • Plan community and employee engagement programmes around ESG initiatives
  • Communicate ESG activity effectively across multiple stakeholder audiences
  • Build ESG reporting frameworks that satisfy both internal and external requirements
Course content
Introduction to ESG strategy and communication
This module covers the principles and rationale for ESG and approaches that you can use to develop an effective strategy for your own organisation.
  • Understanding the concept and context of ESG and its growing role in organisations
  • Exploring the role of corporate communications in ESG strategy
  • Overview of key concepts, components and terminology in ESG strategy and communication
ESG strategy and reporting frameworks
This module covers how to approach ESG strategy design and practical options for how to structure an ESG strategy.
  • Introduction to global ESG strategy and reporting frameworks
  • Understanding ESG reporting requirements and guidelines
  • Case studies on effective ESG strategy and reporting
Audience segmentation
This module covers how to identify, group and prioritise the stakeholders involved in or affected by your ESG strategy.
  • Identifying key stakeholders and their expectations related to ESG
  • Developing strategies for effective stakeholder engagement in ESG communication
  • Audience-message matrix
ESG messaging
This module covers how to generate and deploy effective positioning and narratives to ensure consistency around ESG topics.
  • Crafting compelling narratives around ESG strategy, goals, initiatives and achievements
  • Developing a key message framework
  • Effective communication techniques for complex and nuanced ESG topics
Omnichannel communications for ESG
This module covers how to select, coordinate and integrate the most effective communication channels for your ESG strategy or campaign.
  • Exploring various communication channels
  • Creating integrated communication campaigns to maximise ESG impact
  • Leveraging technology for effective ESG communication
Monitoring, measurement and evaluation
This module covers how to define appropriate goals, objectives and metrics for ESG activities and communication.
  • Establishing metrics and KPIs for evaluating the effectiveness of ESG communication
  • Monitoring and measuring the impact of ESG initiatives
  • Strategies for continuous improvement and adapting to the changing ESG landscape
Internal communications around ESG
This module covers how to engage, educate and motivate employees around your organisation’s ESG vision.
  • Embedding ESG strategy into company culture, mission, vision and values
  • Effective leadership engagement
  • Fostering employee volunteerism
ESG case studies
This module examines and draws practical lessons from topical examples of ESG strategy and communication in practice.
Who should attend

This course is for managers, HR professionals and communicators responsible for developing or communicating ESG strategy within their organisation. It is designed for professionals who want to move beyond compliance to build ESG approaches with genuine substance and credibility.

Dates and booking
Two days face-to-face · Two half-days live online
  • Dubai
    28–29 October 2026· $2,400 plus VAT
    Book
  • Live Online
    4–5 November 2026· $950
    Book
  • Dubai
    23–24 December 2026· $2,400 plus VAT
    Book
Request a custom session
All prices exclude local VAT where applicable
25 years·50+ countries·25,000+ trained
British Accreditation CouncilCPD CertifiedKHDA ApprovedPearson Assured
Your trainers

The following are some of the ISOC trainers who regularly lead this course, depending whether you join us in London, Dubai or live online.

Anne Bleeker
Anne Bleeker
Corporate communications strategist and trainer
Corporate communications strategist with more than 25 years' international experience. Former Director of Corporate Communications at Jumeirah Group. Co-founder of In2 Consulting, Dubai. Former MEPRA board member. MBA, University of Colorado.
Anouska Leibovici
Anouska Leibovici
Corporate trainer and leadership coach
Corporate trainer and leadership coach with more than 24 years' experience in senior management, sales and hospitality. Former Director of Operations at Hotel Dynamics Middle East. Delivers training and coaching in leadership, communication and events.
Elena Yakunina
Elena Yakunina
Strategic communications and reputation specialist
Strategic communications and reputation specialist with more than 20 years' experience. Former communications director at Nestlé, GlaxoSmithKline and Ehrmann AG. Speaker at World Communication Forum Davos. Bilingual English and Russian.
Izabela Hamilton
Izabela Hamilton
Communications specialist and executive coach
Communications specialist and ICF certified executive coach with more than 20 years' international experience. Former Jumeirah Group (Burj Al Arab) and Euromonitor International. Founder of InitiativeHub. Teaches at Middlesex University.
Lama Atallah
Lama Atallah
Corporate trainer and executive communication coach
Corporate trainer and communication coach with more than 15 years' experience in government, education and industry. Former advisor in the Canadian federal government. ICF-certified coach. Delivers training in Arabic, English and French.
What participants say
★★★★★
“Covered all the key concepts and went deeper into specific areas based on student feedback. Very well presented - general enough to apply to many situations and detailed enough to action next steps. Great job of covering all the essentials in a limited period of time.”
Mairead Graham
DECIEM
★★★★★
“Anouska provided valuable insight into internal communications. Her wealth of knowledge and experience was showcased in her explanations and the relevant examples provided. This contributed to the content being easier to understand and applicable to current job functions.”
Rochelle Samuel
First Citizens Bank Limited
★★★★★
“Very enlightening course for corporate communicators. Also, a good refresher for those in the system. I mostly enjoyed the creativity training where we got to analyse different campaigns, as well as guidelines for crisis management.”
Mary Nyanzi
TotalEnergies EP Uganda
★★★★★
“Thanks to a very good organization, the quality of the material presented, the quality of the trainer and the user-friendly online tool, I have many take-away points from this course to capitalise on.”
Judith Adrien
UN Climate Change
★★★★★
“It gives good tools and a strategic point of view about internal communications, the module of crisis management is applicable not only to the current situation but also to future crisis situations.”
Andres Mora Menendez
Yara International
★★★★★
“Frances was very clear, shared lots of experience, and facilitated conversations and workshops very effectively.”
Viktoriia Gryshko
Philips
Frequently asked questions

Yes. We deliver this course for teams of any size, tailored to your organisation’s context and objectives. Contact us to discuss your requirements.

Both. The course covers how to build ESG strategy with substance and how to communicate it credibly to stakeholders. You cannot do one well without the other, and the course treats them as an integrated discipline.

Yes. The course is designed for organisations at any stage — from those building their first ESG framework to those strengthening existing strategies. The practical exercises adapt to your organisation’s current position.

Nothing specific is required. If you have a current project, challenge or organisational context relevant to the course, bring it along — the practical exercises can incorporate real-world scenarios.

Ready to develop your team?
Talk to us about scheduling this course for your organisation