Overview

This is the page for the classroom version of this course.
Face-to-face training is restricted during the COVID-19 pandemic.
The same course is also available via videoconference.
See live online dates

This one-day communication strategy training course is a recipe for PR strategy design. You will learn a practical system for building a clear and well-integrated PR strategy. Topics include strategy frameworks, goals, objectives, stakeholders and channels.

  • Communication strategy
  • Stakeholder mapping
  • Channels and tactics
  • Positioning and messages
ISOC trainers

Training staff include