This four-day event management training course focuses on how to deliver corporate events that generate strategic reputational impact. It covers event management from strategy and creative concept to execution. You will learn practical and professional approaches that will help you to plan, execute, manage and supervise the smooth delivery of important events. Topics include troubleshooting unexpected problems, handling media, facilitating proceedings and managing VIPs.
This course covers the following modules:
This is an intermediate-level course designed for learners with existing knowledge and several years of experience in communications or PR. Learning is pitched at a level to help you develop strategic approaches and apply sophisticated techniques.
This course is recommended for professionals from all kinds of organisations who need to organise and direct smooth and professional events to achieve positive publicity, with both practical and management perspectives.
After this course, you will be able to:
This module covers the strategy, design, planning and delivery of smooth and professional events, from the essentials of preparation to the realities of delivery and troubleshooting under pressure.
This module covers best-practice techniques for preparing and managing successful press conferences, from concept to execution.
This module covers event management from the perspective of senior PR professionals tasked with overseeing a major event.
This module covers the full range of conventions, rules, customs and expectations that professional communicators must master in order to interact professionally with VIPs and in high-level business.
The trainers were very experienced and knowledgeable. They shared different real-life scenarios with us which is very useful in demonstrating the theory.
Instructors have valuable experience and examples; Kelly Freeman in particular is very well experienced and have good examples on the topic discussed.
The overall impression of this seminar was good!
- As usual, ISOC London provided the best trainers.
- The seminar was filled with a lot of useful techniques and ideas which will help to improve your work.
- This location is fantastic!
All of the trainers - Elsbeth, Kelly and Jenni - were outstanding, dealing with my specific needs and presenting the material and advice clearly.
The course and trainers were outstanding. Thank you Isoc... See you next year!
The trainers covered everything. They were really helpful and gave us a chance to ask any question and discuss any topics we wanted.