13 Grosvenor Place | Floor 3
This one-day intermediate training course covers employee communications from strategy to execution. You will learn best practice in building internal communication strategies that raise motivation, productivity and collaboration. Topics include internal communication strategy, planning, platforms, tools and campaigns. You will build a toolkit of techniques for internal campaigns as well as everyday employee engagement, including online innovations.
This course covers the following modules:
This is an intermediate-level course designed for learners with existing knowledge and several years of experience in communications or PR. Learning is pitched at a level to help you develop strategic approaches and apply sophisticated techniques. This course is recommended for managers, executives, communication and PR professionals required to design, manage or evaluate internal communications strategies, campaigns or activities.
After this course, you will be able to:
This module explores and defines the core principles and defining concepts that underlie practical and strategic internal communications.
This module covers how to create an internal communication strategy complete with organisational systems and a practical action plan.
This module presents a toolbox of practical internal communication techniques and channels.
This module is a how-to guide to launching internal communication programmes, based on case studies of award-winning campaigns from around the world.
I found this course incredibly helpful. The strategic advice was spot on, and the tips on how to engage and motivate employees were very inspiring. The exercises also helped me to see how to apply the tactics in my own workplace.
I liked the fact that we were a small training group, it gave us lots of opportunity to ask questions and queries.
Highly experienced trainer (Kelly Freeman). Brilliant facilities.
The contents really covered all the areas that I wanted to learn about. It was pitched at a very understandable and engaging level.
Rich, insightful and very useful.
Practical and interactive - excellent!
Excellent course, and Kelly Freeman was great!
Some great ideas, and real food for thought.
I liked that we were in a small interactive group, very engaging.
The strategy content was excellent.
Very happy to have attended the course, with a trainer with such amazing experience.
Overall this was excellent! Thank you!
Everything was excellent. Kelly Freeman (trainer) just knows everything!
Kelly Freeman (trainer) was very motivating, friendly, knowledgeable, a breath of fresh air, a role model.
The course was engaging, providing real life examples. The examples were personal to your organisation and helped to develop tools to take away. Sparked a new interest in communications for me.
Kelly Freeman was an inspiring trainer - enthusiastic, friendly, approachable. Lots of case studies, practical examples of topics under discussions. Thank you!
The trainer (Kelly Freeman) was really experienced and she gave practical advice on solving problems.
The trainer was very engaging - focus on proof points was good!